Advertise

Why advertise with Kids on the Coast
  • Proven product with longest track-record in the Queensland regional parenting magazine market, and hundreds of satisfied local and national advertising clients
  • 40,000 printed copies distributed bi-monthly in the Sunshine Coast (Caloundra to Noosa) and Gold Coast (Tweed Heads to Coomera) regions
  • A comprehensive and up-to-date database of family-relevant locations for distribution of the magazine
  • An estimated readership in excess of 96,000 parents, grandparents and caregivers (based on the industry standard assumption of 2.4 readers per copy)
  • Daily increasing network of thousands of Australia-wide readers, linked through our website, social networking (Facebook), bi-monthly e-Newsletter, and weekly What’s On guide, giving our advertisers further interactive options
  • Affordable advertising rates for vibrant, glossy, full-colour advertisements
  • Professional ad design and artwork included at no extra cost
  • Established media partnerships with radio via Hot 91 FM (Sunshine Coast)
  • Competitively priced with effective results
Your target demographic = Our readers

Our readers are predominately women 25-45 years old, who are parents of children aged 0-12. Other readers include fathers, grandparents and other carers, childcare workers and teachers. Our readers are not only “young mums”. A majority (55%) are aged between 31–40 and almost a quarter (21%) have children 8 and over. 78% are employed (full-time, part-time or casual) or work from home. They are high-end consumers of all manner of family and child-oriented products, and are in their peak purchasing years.

To advertise online or in our bi-monthly full-colour, glossy magazine covering the Gold Coast and Sunshine Coast, call 1300 430 320 or email advertising@kidsonthecoast.com.au. Ask about our integrated advertising packages.

Online Magazine

Riding on the success of our publication, www.kidsonthecoast.com.au is quickly becoming THE website for parents across the nation. Since the launch of www.kidsonthecoast.com.au, our website has seen the same pattern of rapid growth previously experienced with our hard copy publication, with unique visits and new member subscriptions rising daily. Grab our online reader’s attention with an advertisement on the Kids on the Coast website.

Premium

A premium ad is the optimal way to promote your business to our viewers. Large and prominently placed at the top of the website for maximum exposure.

Sidebar

Target viewers with a sidebar ad placed along the right hand side of the webpage.

Banner

Your banner ad is displayed at the top of the each page giving your advert ultimate exposure. 

Article Banner

Sponsor the Article section with your banner advert appearing above articles.

Footer

The footer banner displays prime position sitting above Kids on the Coast contact details. 

General display

An affordable option to give your business exposure throughout our website to thousands of potential customers.

Directory COMING SOON! 

The Kids on the Coast Directory is an informative quick reference guide through which readers are able to search for a service or product with ease.

Featured listing

Including Profile Pop Up Page: Your Directory listing will be featured on the Directory Homepage as well as under multiple relevant categories. This includes your logo, business name, brief description of your business and contact details. Your directory listing will provide a link to a separate profile pop up page which will display your larger size logo, 3 images and a more detailed description of your product or service.

Basic listing

The FREE basic listing includes your business name, address, phone/mobile numbers and web address. Great for small businesses and community organisations.

Local Guide COMING SOON!

We are working hard to get this great section up and running. Just as Kids on the Coast has become a favourite among thousands of local families, the Local Guide is a “must have” guide for visiting families as well as locals. The Local Guide offers an incomparable tool for advertisers to target the specific niche market of families, whether they are local or international tourists, or simply locals wanting to experience the best each region has to offer. Sort your way through playgrounds and beaches, family friendly cafe's and things to do!

What's On Calendar COMING SOON!

Our What's on Calendar is being reconstructed to give our families and friends the best online calendar to keep you up to date with all the activities that the coast has to offer. This will include playgroups, library events, support groups, family days... everything! Keep your eyes out for our news blast when it's all up and ready to go.

E-Newsletter

Before each issue of the magazine hits the streets, we alert our email subscribers with an exciting e-newsletter which gives them a sneak peek at the upcoming issue, featuring snippets from all the articles, competitions and features to look out for. PLUS each week we provide a ‘What’s On’ update of upcoming events for each region. Get on board and put your advertisement and website into our subscribers’ mailboxes. This new feature is included FREE with premium advertisers.

To advertise online or in our bi-monthly full-colour, glossy magazine. Covering the Gold Coast and Sunshine Coast. Call 1300 430 320 or email advertising@kidsonthecoast.com.au. Ask about our integrated advertising packages now!

Printed Editions

Kids on the Coast is Queensland’s longest-established regional parenting magazine, and the only free full-colour glossy publication of its size and quality in the market. Since 2005, Kids on the Coast has built an enviable reputation as the favourite family magazine of thousands of families, and hundreds of local and national advertising clients.

Popular regular sections, a great combination of both light-hearted and serious articles, and local up-to-date content means our magazine is not just a ‘throwaway’ like so many other free publications – our reader surveys have confirmed that most readers pass it on to family and friends to read, and like to keep previous issues for future reference.

Circulation & Distribution

The magazine’s separate printed editions are distributed throughout the Gold Coast and Sunshine Coast. We do not use a courier company to `drop’ our magazine in large bundles at a few locations. Our distribution is managed by a specialised business which hand-delivers our magazine to hundreds of prime `family-friendly’ spots (such as daycare centres, schools, libraries, specialty children and parenting outlets, play centres etc) which also monitors and evaluates pick-up rates. With each issue, we collect this information to ensure our distribution network is up-to-date and the magazine is reaching the target market.

Gold Coast: Tweed Heads to Coomera and hinterland – 20,000 copies

Pie chart showing breakdown of Kids on the Coast magazine distribution

Sunshine Coast: Caloundra to Noosa including hinterland – 20,000 copies

Retail- Shopping Centres, Baby & Kids shops, Toy Stores Health - Doctor Surgerys, Dentists, Chemists, Obstetricians and Maternity Wards Recreation- Sport & Recreation groups, Playcentres, Swim Schools and Aquatic Centres Community - Playgroups, Church groups, Community Health Centres

You can read the latest back issues of our printed edition online below:

issuu.com/kidsonthecoastmagazine

To advertise online or in our bi-monthly full-colour, glossy magazine. Covering the Gold Coast & Sunshine Coast. Call 1300 430 320 or fill out the form below:

Your details
Area of advertising
Gold Coast
Sunshine Coast
Both
eNewsletter
Website
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